{"id":5278,"date":"2026-06-09T10:13:42","date_gmt":"2026-06-09T02:13:42","guid":{"rendered":"https:\/\/ab123.xyz\/?p=5278"},"modified":"2026-06-09T10:13:42","modified_gmt":"2026-06-09T02:13:42","slug":"muck-rack-%e6%96%b0%e9%97%bb%e8%bf%bd%e8%b8%aa%e4%b8%8e%e8%ae%b0%e8%80%85%e5%85%b3%e7%b3%bb%e7%ae%a1%e7%90%86%e9%ab%98%e7%ba%a7%e6%95%99%e7%a8%8b-2","status":"publish","type":"post","link":"https:\/\/ab123.xyz\/?p=5278","title":{"rendered":"Muck Rack \u65b0\u95fb\u8ffd\u8e2a\u4e0e\u8bb0\u8005\u5173\u7cfb\u7ba1\u7406\u9ad8\u7ea7\u6559\u7a0b"},"content":{"rendered":"

\u5728\u6570\u5b57\u5a92\u4f53\u65f6\u4ee3\uff0c\u516c\u5171\u5173\u7cfb\u4e0e\u8bb0\u8005\u5173\u7cfb\u7684\u7ba1\u7406\u53d8\u5f97\u524d\u6240\u672a\u6709\u7684\u590d\u6742\u3002Muck Rack \u4f5c\u4e3a\u4e00\u6b3e\u9886\u5148\u7684\u65b0\u95fb\u8ffd\u8e2a\u4e0e\u8bb0\u8005\u5173\u7cfb\u7ba1\u7406\u5e73\u53f0\uff0c\u4e3a\u516c\u5173\u4e13\u4e1a\u4eba\u58eb\u63d0\u4f9b\u4e86\u4ece\u5a92\u4f53\u76d1\u6d4b\u5230\u5173\u7cfb\u7ef4\u62a4\u7684\u5168\u94fe\u8def\u89e3\u51b3\u65b9\u6848\u3002\u672c\u6559\u7a0b\u5c06\u6df1\u5165\u89e3\u6790\u5176\u9ad8\u7ea7\u529f\u80fd\uff0c\u5e2e\u52a9\u7528\u6237\u6700\u5927\u5316\u5229\u7528\u8fd9\u4e00\u5de5\u5177\uff0c\u63d0\u5347\u516c\u5173\u6548\u7387\u4e0e\u5a92\u4f53\u8986\u76d6\u7387\u3002<\/p>\n

\u6838\u5fc3\u529f\u80fd\u89e3\u6790\uff1a\u65b0\u95fb\u8ffd\u8e2a\u4e0e\u8bb0\u8005\u6570\u636e\u5e93<\/h2>\n

Muck Rack \u7684\u65b0\u95fb\u8ffd\u8e2a\u529f\u80fd\u5141\u8bb8\u7528\u6237\u5b9e\u65f6\u76d1\u63a7\u5168\u7403\u5a92\u4f53\u4e2d\u4e0e\u54c1\u724c\u3001\u884c\u4e1a\u6216\u7ade\u4e89\u5bf9\u624b\u76f8\u5173\u7684\u62a5\u9053\u3002\u5176\u5f3a\u5927\u7684\u641c\u7d22\u5f15\u64ce\u80fd\u591f\u8986\u76d6\u65b0\u95fb\u7f51\u7ad9\u3001\u535a\u5ba2\u3001\u793e\u4ea4\u5a92\u4f53\u7b49\u591a\u79cd\u6765\u6e90\uff0c\u5e76\u652f\u6301\u5173\u952e\u8bcd\u3001\u4f5c\u8005\u3001\u51fa\u7248\u7269\u7b49\u591a\u7ef4\u5ea6\u7b5b\u9009\u3002\u8bb0\u8005\u6570\u636e\u5e93\u5219\u5305\u542b\u8d85\u8fc7 100 \u4e07\u4f4d\u8bb0\u8005\u7684\u8be6\u7ec6\u4fe1\u606f\uff0c\u5305\u62ec\u5176\u62a5\u9053\u9886\u57df\u3001\u8054\u7cfb\u65b9\u5f0f\u3001\u793e\u4ea4\u8d26\u53f7\u53ca\u8fc7\u5f80\u4f5c\u54c1\uff0c\u65b9\u4fbf\u7528\u6237\u7cbe\u51c6\u9501\u5b9a\u76ee\u6807\u8bb0\u8005\u3002<\/p>\n

\u9ad8\u7ea7\u641c\u7d22\u6280\u5de7\uff1a\u7cbe\u51c6\u5b9a\u4f4d\u8bb0\u8005<\/h3>\n

\u5229\u7528\u5e03\u5c14\u8fd0\u7b97\u7b26\uff08\u5982 AND\u3001OR\u3001NOT\uff09\u6784\u5efa\u590d\u6742\u67e5\u8be2\uff0c\u4f8b\u5982\u641c\u7d22\u201c\u79d1\u6280 AND (\u82f9\u679c OR \u534e\u4e3a) NOT \u624b\u673a\u201d\uff0c\u53ef\u4ee5\u5feb\u901f\u627e\u5230\u5173\u6ce8\u7279\u5b9a\u8bdd\u9898\u7684\u8bb0\u8005\u3002\u6b64\u5916\uff0c\u6309\u8bb0\u8005\u7684\u62a5\u9053\u9891\u7387\u3001\u5f71\u54cd\u529b\u8bc4\u5206\uff08Muck Rack Score\uff09\u6392\u5e8f\uff0c\u4f18\u5148\u8054\u7cfb\u9ad8\u6743\u91cd\u5a92\u4f53\u4eba\u3002<\/p>\n

\u8bb0\u8005\u5173\u7cfb\u7ba1\u7406\uff1a\u4ece\u5efa\u8054\u5230\u7ef4\u62a4<\/h2>\n

Muck Rack \u63d0\u4f9b\u4e86\u4e00\u5957\u5b8c\u6574\u7684 CRM\uff08\u5ba2\u6237\u5173\u7cfb\u7ba1\u7406\uff09\u529f\u80fd\uff0c\u7528\u4e8e\u8bb0\u5f55\u4e0e\u8bb0\u8005\u7684\u6bcf\u4e00\u6b21\u4e92\u52a8\u3002\u7528\u6237\u53ef\u4ee5\u4e3a\u8bb0\u8005\u6dfb\u52a0\u6807\u7b7e\u3001\u5907\u6ce8\u8fc7\u5f80\u6c9f\u901a\u8bb0\u5f55\uff0c\u5e76\u8bbe\u7f6e\u8ddf\u8fdb\u63d0\u9192\u3002\u9ad8\u7ea7\u7528\u6237\u8fd8\u53ef\u4ee5\u521b\u5efa\u5a92\u4f53\u5217\u8868\uff08Media Lists\uff09\uff0c\u6839\u636e\u9879\u76ee\u9700\u6c42\u5206\u7ec4\u7ba1\u7406\uff0c\u4f8b\u5982\u6309\u884c\u4e1a\u3001\u5730\u57df\u6216\u62a5\u9053\u504f\u597d\u5206\u7c7b\u3002<\/p>\n

\u4e2a\u6027\u5316 Pitch \u6a21\u677f\u4e0e\u81ea\u52a8\u5316<\/h3>\n

\u5e73\u53f0\u5185\u7f6e\u7684\u90ae\u4ef6\u96c6\u6210\u529f\u80fd\u652f\u6301\u4ece\u5de5\u5177\u76f4\u63a5\u53d1\u9001 pitch \u90ae\u4ef6\uff0c\u5e76\u8ffd\u8e2a\u90ae\u4ef6\u6253\u5f00\u7387\u3001\u94fe\u63a5\u70b9\u51fb\u7387\u7b49\u6570\u636e\u3002\u901a\u8fc7\u521b\u5efa\u53ef\u590d\u7528\u7684\u6a21\u677f\uff0c\u7ed3\u5408\u53d8\u91cf\uff08\u5982\u8bb0\u8005\u59d3\u540d\u3001\u51fa\u7248\u7269\u540d\u79f0\uff09\uff0c\u5b9e\u73b0\u6279\u91cf\u4e2a\u6027\u5316\u53d1\u9001\u3002\u5efa\u8bae\u9996\u6b21\u8054\u7cfb\u65f6\u4f7f\u7528\u7b80\u77ed\u3001\u6709\u65b0\u95fb\u4ef7\u503c\u7684\u5f15\u8a00\uff0c\u907f\u514d\u957f\u7bc7\u5927\u8bba\u3002<\/p>\n

\u5e94\u7528\u573a\u666f\u4e0e\u6700\u4f73\u5b9e\u8df5<\/h2>\n

Muck Rack \u9002\u7528\u4e8e\u4ea7\u54c1\u53d1\u5e03\u3001\u5371\u673a\u516c\u5173\u3001\u5a92\u4f53\u62a5\u9053\u590d\u76d8\u7b49\u591a\u79cd\u573a\u666f\u3002\u4f8b\u5982\uff0c\u5728\u65b0\u54c1\u53d1\u5e03\u524d\uff0c\u5229\u7528\u5176\u65b0\u95fb\u76d1\u6d4b\u529f\u80fd\u5206\u6790\u7ade\u54c1\u5a92\u4f53\u62a5\u9053\u7b56\u7565\uff0c\u627e\u5230\u5207\u5165\u89d2\u5ea6\uff1b\u5728\u5371\u673a\u4e8b\u4ef6\u4e2d\uff0c\u5b9e\u65f6\u8ffd\u8e2a\u8d1f\u9762\u62a5\u9053\uff0c\u5feb\u901f\u5b9a\u4f4d\u5173\u952e\u8bb0\u8005\u5e76\u4e3b\u52a8\u6c9f\u901a\u3002\u9ad8\u7ea7\u7528\u6237\u8fd8\u53ef\u8bbe\u7f6e\u81ea\u5b9a\u4e49\u8b66\u62a5\uff08Alerts\uff09\uff0c\u5f53\u7279\u5b9a\u5173\u952e\u8bcd\u88ab\u63d0\u53ca\u6216\u76ee\u6807\u8bb0\u8005\u53d1\u5e03\u65b0\u6587\u7ae0\u65f6\uff0c\u7b2c\u4e00\u65f6\u95f4\u6536\u5230\u901a\u77e5\u3002<\/p>\n

\u8981\u5f00\u59cb\u4f7f\u7528\u8fd9\u4e9b\u9ad8\u7ea7\u529f\u80fd\uff0c\u8bf7\u8bbf\u95ee\u5b98\u65b9\u7f51\u7ad9<\/a>\u6ce8\u518c\u5e76\u9009\u62e9\u9002\u5408\u7684\u4ed8\u8d39\u65b9\u6848\u3002\u5e73\u53f0\u63d0\u4f9b 14 \u5929\u514d\u8d39\u8bd5\u7528\uff0c\u5efa\u8bae\u4f18\u5148\u4f53\u9a8c\u9ad8\u7ea7\u641c\u7d22\u548c CRM \u6a21\u5757\u3002<\/p>\n

\u6570\u636e\u62a5\u544a\u4e0e ROI \u8861\u91cf<\/h3>\n

\u5229\u7528 Muck Rack \u7684\u62a5\u544a\u5de5\u5177\uff0c\u53ef\u751f\u6210\u8986\u76d6\u66dd\u5149\u91cf\u3001\u60c5\u611f\u5206\u6790\u3001\u8bb0\u8005\u4e92\u52a8\u6b21\u6570\u7b49\u7ef4\u5ea6\u7684\u5468\u62a5\u6216\u6708\u62a5\u3002\u901a\u8fc7\u5bf9\u6bd4\u6295\u5165\u7684\u516c\u5173\u6d3b\u52a8\u4e0e\u5a92\u4f53\u62a5\u9053\u4ea7\u51fa\uff0c\u91cf\u5316\u56e2\u961f\u7ee9\u6548\u3002\u6b64\u5916\uff0c\u96c6\u6210 Google Analytics \u7b49\u5916\u90e8\u6570\u636e\uff0c\u8fdb\u4e00\u6b65\u9a8c\u8bc1\u5a92\u4f53\u8986\u76d6\u5bf9\u7f51\u7ad9\u6d41\u91cf\u7684\u5f71\u54cd\u3002<\/p>\n

\u638c\u63e1 Muck Rack \u7684\u9ad8\u7ea7\u529f\u80fd\uff0c\u4e0d\u4ec5\u80fd\u591f\u63d0\u5347\u65b0\u95fb\u8ffd\u8e2a\u7684\u7cbe\u5ea6\uff0c\u66f4\u80fd\u5c06\u96f6\u6563\u7684\u8bb0\u8005\u5173\u7cfb\u8f6c\u5316\u4e3a\u4f53\u7cfb\u5316\u7684\u516c\u5173\u8d44\u4ea7\u3002\u5efa\u8bae\u5b9a\u671f\u53c2\u52a0\u5b98\u65b9\u7f51\u7edc\u7814\u8ba8\u4f1a\u6216\u9605\u8bfb\u5176\u535a\u5ba2\uff0c\u83b7\u53d6\u6700\u65b0\u6280\u5de7\u4e0e\u884c\u4e1a\u6848\u4f8b\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"

\u5728\u6570\u5b57\u5a92\u4f53\u65f6\u4ee3\uff0c\u516c\u5171\u5173\u7cfb\u4e0e\u8bb0\u8005\u5173\u7cfb\u7684\u7ba1\u7406\u53d8\u5f97\u524d\u6240\u672a\u6709\u7684\u590d\u6742\u3002Muck Rack \u4f5c\u4e3a\u4e00\u6b3e\u9886\u5148\u7684\u65b0\u95fb\u8ffd\u8e2a\u4e0e\u8bb0\u8005\u5173 […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[1712,7041,1474,7040,1473],"class_list":["post-5278","post","type-post","status-publish","format-standard","hentry","category-4","tag-muck-rack","tag-7041","tag-1474","tag-7040","tag-1473"],"_links":{"self":[{"href":"https:\/\/ab123.xyz\/index.php?rest_route=\/wp\/v2\/posts\/5278","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ab123.xyz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ab123.xyz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ab123.xyz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ab123.xyz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=5278"}],"version-history":[{"count":1,"href":"https:\/\/ab123.xyz\/index.php?rest_route=\/wp\/v2\/posts\/5278\/revisions"}],"predecessor-version":[{"id":5279,"href":"https:\/\/ab123.xyz\/index.php?rest_route=\/wp\/v2\/posts\/5278\/revisions\/5279"}],"wp:attachment":[{"href":"https:\/\/ab123.xyz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=5278"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ab123.xyz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=5278"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ab123.xyz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=5278"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}